Wise connect to Google I / O conference: What's Brewing?

Wise connect to Google I / O conference: What's Brewing?
Connect Wise will host user group meetings in several cities. But CEO Arnie Bellini has an additional event on his agenda this week: the Google I / O conference that starts today (May 19) in San Francisco. Why Connect Wise - Professional Services Automation (PSA) software provider VARs and MSPs - spending time at Google I / O? Here are some clues.

The Google I / O conference is expected attracted more than 5,000 of developers, many of whom examine the presentation of applications to support Google Android, Google Chrome, Google APIs and Google Apps. The event is aimed at participants' talk shop with the help of engineers building the next generation of Web, mobile and enterprise applications. "
Now let's shift gears to Connect Wise. CEO Arnie Bellini has multiple trips to Google last year or so. And during the Connect Wise Partner Summit in November 2009, Bellini describes how the company would channel cloud-friendly solutions forward. As part of this strategy is Wise Connect working on various Google-oriented integration. "Specifically, agenda management integration", says Jeannine Edwards, Director of Community Connect Wise. "We have our preview Droid mobile app, while we [at Google I / O]."

Google Android has undoubtedly gained critical mass - which recently surpassed Apple's iPhone as the second most popular smartphone platform. There are also about 22 percent of the top MSPs embrace Google Apps for potential reseller opportunities, according to our MSPmentor 100 research results for 2010 (survey conducted in Q4 2009).

Meanwhile, there is another trend to note: Connect Wise will show up on industry conferences that are not necessarily designed for MSPs. In addition to Google this week's I / O event is expected to surface on the Juniper Connect Wise Americas Partner Conference (May 24 to 26, Phoenix). It's all part of an effort to push far beyond the reach Connect Wise MSPs and extra long tail niches within the IT channel.


Related searches:
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